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The Harvard Business Review Sales Management Handbook: How to Lead High-Performing Sales Teams (HBR Handbooks)

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Sales leadership essentials for an era of rapidly advancing digital technology.

Managing an effective sales organization is key to revenue generation, customer satisfaction, and business results. But whether you’re a sales manager or leading a large sales force, it’s increasingly challenging to balance success today with driving the digital sales transformation that will position your team for the future.

With actionable insights and examples from many industries worldwide, the HBR Sales Management Handbook provides the resources you need to build value for your company, your customers, and your sales teams. The book covers the fundamentals every sales manager needs to know and explores today’s most challenging issues around digital: bringing value to informed and self-sufficient customers while managing the business; hiring, developing, and retaining the best talent; managing sales in the remote, multichannel world; using AI and analytics to support critical decisions; navigating change with continuous improvement; and building the next generation of sales information hubs.

Your job as a sales leader is vast and dynamic. This handbook is a collection of proven and forward-looking ideas to help you, your salespeople, and your customers win.

HBR Handbooks provide ambitious professionals with the frameworks, advice, and tools they need to excel in their careers. With step-by-step guidance, time-honed best practices, and real-life stories, each comprehensive volume helps you to stand out from the pack—whatever your role.

Publisher ‏ : ‎ Harvard Business Review Press
Publication date ‏ : ‎ 22 Oct. 2024
Edition ‏ : ‎ 1st
Language ‏ : ‎ English
Print length ‏ : ‎ 368 pages
ISBN-10 ‏ : ‎ 1647826802
ISBN-13 ‏ : ‎ 978-1647826802
Item weight ‏ : ‎ 522 g
Dimensions ‏ : ‎ 15.24 x 2.54 x 24.13 cm
Best Sellers Rank: 125,139 in Books (See Top 100 in Books) 50 in Customer Services 2,374 in Engineering & Technology
Customer reviews: 4.8 4.8 out of 5 stars 18 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
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Specifications
Reviews 5

5 reviews for The Harvard Business Review Sales Management Handbook: How to Lead High-Performing Sales Teams (HBR Handbooks)

Kindle Customer

Very high quality print and pages, and it teaches sales management in a nice and structured way and is highly applicable in real life.

Amazon Customer

Insightful read for anyone who touches sales function – directly or indirectly. I walked away with good tips to implement with my team.

Felipe Razera Marchini

Amazing book. Every details are well explained with real examples. If you are a manager or leader I really recommend Thais book.

Rahulll

The page was torn, not bad.

Rubens da Costa Santos

Recomendo este handbook HBR! Util de ponta a ponta! Planejo e outros livros similares planejo realizar um com conteúdos e exemplos brasileiros atualizados!

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